When you need social media support but aren't sure where to start, look to the experts from the National Institute for Social Media. This pre-defined project helps to accomplish strategic initiatives for using social at your organization and can be completed by highly motivated college students and recent grads.

The Career Launcher you select will evaluate the social media and PR efforts of five competitors and your channels. The review will include the competitors' presence on social media, recent press coverage, and recent press releases. You'll receive a summary of the findings and recommendations including: who to follow, customer targets, potential partners or advocates, and suggested messaging.